The product

Your next 90 days of organic work, already prioritized.

The Growth Map replaces a static SEO audit with a live operating plan connected to evidence, approval, publishing, indexing, and results, surfacing missing competitor pages, quick wins, stale pages, and new page ideas as the data moves.

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01 · The map, live

The operating plan, running on sample data.

A framed workspace on an illustrative site: the ranked queue, the approval gate, and the publishing pipeline. The tour runs until you take over: nothing here connects or publishes.

app.searchhandled.com/peakplumbingco.com

Open opportunities

14▲ 3 this week

Ready to publish

3▲ 1

Refresh candidates

5▼ 2

Pipeline clicks / mo

+560Estimate

createpeakplumbingco.com/services/tankless-water-heater-installationtankless water heater installation+164/moReady

refreshpeakplumbingco.com/blog/water-heater-replacement-costwater heater replacement cost+212/moReview

createpeakplumbingco.com/locations/tempe-emergency-plumberemergency plumber tempe+87/moPlanned

mergepeakplumbingco.com/blog/drain-cleaning-tips3 overlapping drain postsProtect 96/moReview

Weekly scan

SearchHandled found 14 opportunities on peakplumbingco.com this week.

Organic clicks, last 90 days

Illustrative workspace: nothing connects or publishes.

Illustrative workspaceSample dataThe tour pauses when you take over

02 · What the map scores

Eight signals, each with a stated weight.

Every opportunity is ranked by the same model, and every score shows its working. Six signals are measurable from a crawl; two only land when you connect first-party data, and the map says so.

A surveyor's legend card pinned to a contoured field: symbol rows for the root node, page node, orphan, link styles, and the score chip, with eight signal ticks at the foot, six inked, two hollow.

Field map legend

Six of eight signals are measurable on the first crawl. The two hollow ticks wait on Search Console and analytics, the next section is about exactly that gap.

01Commercial intentHow close the opportunity sits to a buying decision, read from the language the site already ranks with.25%Crawl

02Site relevanceHow well the new work fits what the site already covers, measured against the existing page graph.20%Crawl

03FeasibilityWhether the site can plausibly compete, given its current structure, coverage, and internal authority.15%Crawl

04Conversion potentialWhether the visits would turn into business. No crawl can see this: it lands with your analytics.15%Analytics

05Expected trafficReal impressions and click demand behind the topic. This is the signal Search Console supplies.10%Search Console

06Refresh urgencyHow fast a page's evidence is aging, dates, figures, and references going stale.5%Crawl

07Evidence confidenceHow much of the score rests on measurement rather than inference, stated beside the score itself.5%Crawl

08Production costThe effort to ship, weighed against the return, so small wins are not buried under big projects.5%Crawl

03 · Illustrative vs measured

Illustrative until you connect Search Console.

A crawl can read your pages, not your demand. Until Search Console and analytics are connected, two of the eight scoring signals are missing, so the map scores over what it measured, caps its confidence, and labels the result illustrative rather than inventing the rest.

6 / 8signals a crawl can measure
75%confidence ceiling until connected
0invented figures

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Measured from a crawl

Commercial intent and site relevance, from your own pages
Feasibility, from structure, coverage, and internal links
Refresh urgency, evidence confidence, and production cost

Added by your connections

Expected trafficGoogle Search Console
Conversion potentialYour analytics

04 · Four decisions

Every page earns its place.

The goal is not to publish more. It is to make the site more useful, coherent, and commercially relevant.

Create

A useful page is missing.

Search demand, business relevance, and site coverage justify a new canonical destination.

Refresh

An existing page has more to earn.

Impressions, aging evidence, or declining click-through make improvement more valuable than replacement.

Merge

Two pages are doing one job.

Overlapping intent and split authority call for consolidation, redirects, and stronger internal links.

Hold

Shipping now would add noise.

Weak evidence, low business value, or missing unique data keeps the opportunity out of production.

05 · Not another audit

A plan that survives contact with the work.

Traditional auditGrowth Map

FormatStatic document Live prioritized queue

ScopeMostly recommendations Create, review, publish, measure

EvidenceThird-party estimates Search Console + approved sources

OwnershipHanded back to your team Visible owner and status

RefreshesOccasional new audit Continuous opportunity loop

See how results are measured

Build yours

A better plan starts with the pages you already have.

Enter your site for an illustrative map, then connect first-party data during guided setup.

Build my Growth Map