Feature · Refreshes

Your best pages, kept earning.

The Refresh agent watches every published page for decay, falling click-through, cannibalization, stale statistics, and thin coverage, then drafts the improvement instead of waiting for a traffic drop.

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01 · Two views

Simple on the surface. Systematic underneath.

Existing pages improved on a schedule: decay, low CTR, and stale evidence caught early.

What you see

Refresh recommendations before a decline becomes a loss.
Refresh drafts with the proposed changes visible, not a black-box rewrite.
Cannibalization flags when two of your pages compete for the same intent.

What the system does

Detects decay, low click-through, cannibalization, stale statistics, and thin pages from Search Console, GA4, and rank movement.
Scores refresh work against new-page work so improvements compete fairly for the queue.
Drafts the refresh: updated sections, fresher evidence, merged pages where overlap exists.
Feeds refresh results back into the Growth Map as new evidence.

02 · Human review

When a person steps in

Significant content replacement always routes to review. Small updates can auto-publish under low-risk rules; rewriting the substance of a page never does.

03 · Illustrative example

A guide that stopped aging well.

A pricing guide holds page-one rankings but its statistics are fourteen months old and click-through is slipping. The Refresh agent flags it, drafts updated sections with current figures, and queues it ahead of a lower-value new page.